BUSSINES ASSOCIATION
“Los cinco dedos separados son cinco unidades independientes. Ciérralos y el puño multiplica la fuerza. Ésta es la organización” James Cash Penney.
jueves, 9 de junio de 2016
Beneficios
Reducción de los costos generales. La asociación
empresarial puede ser más barata y flexible que una fusión o adquisición, y
puede ser empleada cuando una fusión o una adquisición no es factible.
La asociación empresarial aumenta
la "ventaja competitiva" (Porter, 1985). Los beneficios directos de
la asociación empresarial consisten en una mayor ventaja competitiva a través
de la cooperación (la ventaja co- operativa) e incluso mejores oportunidades de
ingresos, la ocupación y la inversión en el sector de aplicación.
La asociación empresarial crea un
modelo no tan tradicional basado en la solidaridad u "orgánico", sino
una forma lógica de "solidaridad mecánica" (Durkheim, 1893). La
asociación toma un nuevo enfoque para lograr los objetivos de negocio.
Sustituye el modelo de cliente-proveedor tradicional con un enfoque de
colaboración para el logro de un objetivo común; este puede ser la construcción
de un hospital, mejorar un contrato de servicio existente o iniciar un nuevo
programa de trabajo. Esencialmente, los socios trabajan juntos para lograr un
objetivo común acordado mientras que cada participante aún puede conservar
diferentes razones para el logro de ese objetivo común.
Types of business
associations
Business associations have three distinct
characteristics: (1) they have more than one member (at least when they are
formed); (2) they have assets that are legally distinct from the private assets
of the members; and (3) they have a formal system of management, which may or
may not include members of the association.
The first feature, plurality of
membership, distinguishes the business association from the business owned by
one individual; the latter does not need to be regulated internally by law,
because the single owner totally controls the assets. Because the single owner
is personally liable for debts and obligations incurred in connection with the
business, no special rules are needed to protect its creditors beyond the
ordinary provisions of bankruptcy law.
The second feature, the possession of distinct
assets (or a distinct patrimony), is required for two purposes: (1) to delimit
the assets to which creditors of the association can resort to satisfy their
claims (though in the case of some associations, such as the partnership, they
can also compel the members to make good any deficiency) and (2) to make clear
what assets the managers of the association may use to carry on business. The
assets of an association are contributed directly or indirectly by its
members—directly if a member transfers a business or property or investments of
his own to the association in return for a share in its capital, and indirectly
if a member pays his share of capital in cash and the association then uses his
contribution and like contributions in cash made by other members to purchase a
business, property, or investments.
The third essential feature, a system of
management, varies greatly. In a simple form of business association the
members who provide the assets are entitled to participate in the management
unless otherwise agreed. In the more complex form of association, such as the
company or corporation of the Anglo-American common-law countries, members have
no immediate right to participate in the management of the association’s
affairs; they are, however, legally entitled to appoint and dismiss the
managers (known also as directors, presidents, or administrators), and their
consent is legally required (if only pro forma) for major changes in the
company’s structure or activities, such as reorganizations of its capital and
mergers with other associations. The role of a member of a company or
corporation is basically passive; he is known as a shareholder or stockholder,
the emphasis being placed on his investment function. The managers of a
business association, however, do not in law comprise all of the persons who
exercise discretion or make decisions. Even the senior executives of large corporations
or companies may be merely employees, and, like manual or clerical workers,
their legal relationship with the corporation is of no significance in
considering the law governing the corporation. Whether an executive is a
director, president, or administrator (an element in the company or
corporation’s legal structure) depends on purely formal considerations; if he
is named as such in the document constituting the corporation, or if he is
subsequently appointed or elected to hold such an office, it is irrelevant
whether his actual functions in running the corporation’s business and the
power or influence he wields are great or small. Nevertheless, for certain
purposes, such as liability for defrauding creditors in English law and
liability for deficiencies of assets in bankruptcy in French law, people who
act as directors and participate in the management of the company’s affairs are
treated as such even though they have not been formally appointed.
Other forms of business association
Be sides the partnership and the
company or corporation, there are a number of other forms of business
association, of which some are developments or adaptations of the partnership
or company, some are based on contract between the members or on a trust created
for their benefit, and others are statutory creations. The first of these
classes includes the cooperative society; the building society, home loan
association, and its German equivalent, the Bausparkasse; the trustee savings
bank, or people’s or cooperative bank; the friendly society, or mutual
insurance association; and the American mutual fund investment company. The
essential features of these associations are that they provide for the small or
medium investor. Although they originated as contractual associations, they are
now governed in most countries by special legislation and not by the law
applicable to companies or corporations.
The establishment and management of
cooperatives is treated in most countries under laws distinct from those
governing other business associations. The cooperative is a legal entity but
typically is owned and controlled by those who use it or work in it, though
there may be various degrees of participation and profit sharing. The essential
point is that the directors and managers are accountable ultimately to the
enterprise members, not to the outside owners of capital. This form is rooted
in a strong sense of social purpose; it was devised more than a century ago as
an idealistic alternative to the conventional capitalist business association.
It has been particularly associated with credit, retailing, agricultural
marketing, and crafts.
The second class comprises the English unit
trust and the European fonds d’investissements or Investmentfonds, which
fulfill the same functions as American mutual funds; the Massachusetts business
trust (now little used but providing a means of limiting the liability of
participants in a business activity like the limited partnership); the
foundation (fondation, Stiftung), a European organization that has social or
charitable objects and often carries on a business whose profits are devoted to
those objects; and, finally, the cartel, or trade association, which regulates
the business activities of its individual members and is itself extensively
regulated by antitrust and antimonopoly legislation.
The third class of associations, those wholly
created by statute, comprises corporations formed to carry on nationalized
business undertakings (such as the Bank of England and the German Federal Railways)
or to coexist with other businesses in the same field (such as the Italian
Istituto per la Ricostruzione Industriale) or to fulfill a particular
governmental function (such as the Tennessee Valley Authority). Such statutory
associations usually have no share capital, though they may raise loans from
the public. They are regarded in European law as being creatures of public law,
like departments and agencies of the government. In recent years, however, a
hybrid between the state corporation and the privately owned corporation or
company has appeared in the form of the mixed company or corporation (société
mixte). In this kind of organization, part of the association’s share capital
is held by the state or a state agency and part by private persons, this
situation often resulting from a partial acquisition of the association’s
shares by the state. In only France and Italy are there special rules governing
such associations; in the United Kingdom and Germany they are subject to the
ordinary rules of company law.
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